esha
ExperiencedShopifydeveloper—turningbrandaestheticsintohigh-convertingstorefrontsthatgrowwiththebusiness.
I'mEsha—aShopifydeveloperobsessedwiththemillimetrebetweenabrand'sstoryandtheclickthatconverts.
Since 2021 I've built Shopify and Shopify Plus storefronts across fashion, beauty, homewares and health.
My focus is the details that actually move the needle: clean theme architecture, fast product pages, considered cart and checkout flows, and integrations that fit the team's workflow rather than fight it.
Right now I'm leaning hard into agent-driven development — building tooling that takes the repetitive work off a developer's plate so the team can spend more time on craft.
If your storefront feels heavy, generic, or just a little tired — I can help.
Myworkexperience.
Eachchapterbelowisastudio.Thecardsdriftsidewaysasyouscroll—tapanytoopenthelivestore.
Swanky
Built and scaled premium Shopify Plus storefronts for global D2C brands — custom theme architecture, app integrations and conversion-led UX.
82°E
Deepika Padukone's clean-skin brand — premium narrative and ritual journey.
Medley
Demi-fine jewellery storefront with bespoke product configurator.
Goondiwindi Cotton
Heritage Australian fashion brand — refreshed catalogue and checkout flow.
Brio Water
Hydration brand storefront with subscription-first journey.
Veneta Blinds
Made-to-measure blinds — custom quote builder integrated into Shopify.
iStrap
Watch-strap retailer with rich PDP, compatibility filters and PPC funnels.
Belevivi
Fashion label — editorial theme build with motion-rich storytelling.
stories.
BACreative
Crafted bespoke Shopify themes and migrations for Australian lifestyle, fashion and homeware brands. Focus on speed, accessibility and conversion.
VRG GRL
Gen-Z fashion label — playful, fast theme with high-cadence drops.
Samantha Ogilvie
Womenswear designer — editorial Shopify build with lookbook flow.
Pablo & Co
Premium pet accessories — bespoke print-collection PDPs.
HarmonyJ
Sustainable womenswear — refined theme with conscious-shopping cues.
We Are Likewise
Lifestyle skincare — content-led Shopify build with ingredient stories.
Chef's Edge
Premium knives and cookware — heavy catalogue with custom merchandising.
stories.
Bupa
Product-led Shopify engineering for Bupa's optical storefront — feature delivery, performance and conversion experiments.
Thequietyearsbeforethestorefronts.
Master of Information Technology
Bachelor of Computer Science
let'stalk.
Got a Shopify store that needs a second wind, or a brand new build to launch? I'd love to hear about it — pick a channel below.